Free Site School

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Written by Tom from Tom's Newbie Booster



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THE GALLERY PAGES!

What goes on here?

The gallery pages are, for the surfer, the part that they wanted to see. This is where you have a listing of the images that the surfer can see free on your site. While it's preferable to get that little fella off to somewhere BEFORE they get this far - all is not lost. By crafting these gallery pages (however many you have per site) well - you can still make money with them. Even at this late stage in the game.

Most free sites generally have 2 - 3 galleries of lovely ladies, or whatever the site is all about. That is, if content was required. On the galleries, the surfer will see links to the individual pictures, and be able to follow any links that he likes the look of. There should be ads on here, and maybe some links back to the main page. More on that later...

Thumbnails or text?

When we think og gallery pages, we usually think of the variety that have those cute 'baby' pictures which link to the full-sized versions. But don't forget that sometimes you might want to link to a picture page with a text link too. This is cool because it's something that the search engines can understand, AND it's a little harder for our free-porn-suckin' surfers to spot. Especially when your picture links are next to some dominant MONEY making text links!

How many pics do I use?

Really up to you. Here's 2 common free site examples:

Link list / Dmoz site: 24 - 30 pictures.
Search engine site: 0 - 30 pictures.

The most important thing is not how many you DO have, it's how many you DON'T. I see a lot of horror sites out there giving away like 100+ hardcore pictures and I think, "DUH! Why are they ever gonna buy from you, when you're giving them it all free???" Ah, sorry - but just remember not to give Joe Surfer everything. After all, he's not paying you anything yet.

Working with ADS - blending...

Hey - don't switch off your brain just yet. So you thought you could just fall asleep and go into autopilot on the gallery pages, huh? Shame on you. If anything, we've got to be even MORE creative and dynamic on these gallery pages. That surfer managed to squeeze past our best efforts to make him a cash-paying customer on the early pages of this site so we've REALLY got to work hard now.

The ads on the gallery pages need to be super-sexy, super focused, and the best that you can possibly crank out. Oh yeah! We're gonna make this surfer pay, one way or another.

Navigation or not? How well you provide internal links on your website is 100% up to you. Some webmasters think that it's better NOT to make it easy for the surfer to get around in the site, once they've made it past the index and main pages. They prefer to get them to a page with some ads on there - maybe even a picture page, and then not provide them with any way out... OTHER than a link to your sponsor of course! If that makes sense to you, then you go for it...

Fun with search engines...

And who said these pages CAN'T be listed in the search engines? Gallery pages are probably one of the favourite pages to our pals, the search engines. These pages can have a title, H1 tag - and even a bit of text, if you're feeling super-keen to get them ranked well. With a free site - you need to be on the ball and to optimize EVERY page to the best that time will allow you.

Avoiding the obvious = more $$

By now, if you're doing this site in one go, your brain will probably be a little fed up of being original, and thinking up new ways to make ADS stand out. Well, sorry - but you've got to do it again on each of the 2 / 3 gallery pages! Your job here is the same as it always is:

GRAB their attention.
DRAW them in with something they REALLY want.
GET them to click to the sponsor.

The more your ads stand out, the more time you spend getting them to really work - the better the end CTR and ultimately the conversion rate will be.

Making 'em look different from each other...

Work on each gallery page. Make each one work effectively on it's own AND be a team player too. Make each gallery page focus on something different - live shows? hardcore? movies? a different sponsor? Do you like it when you go to a restaurant and there's not much on the menu? Well your free site is the same buster! Hit them up with EVERY delicacy that your sponsor's paysites have to offer. Keep ramming home the fact that they're NOT getting anything worthwhile on the free sites - and that they're MISSING THE RIDE OF THEIR LIVES!

My example site:

Alrighty... time to go to work!

GALLERY 1: http://www.classy-boobs.com/lesbian-love/gallery-1.html

I've used plenty of ads on this site, after all - that's what makes me the $$! The thumbs are arranged in a circular fashion around the ads. I don't want ANYONE to come into this site and not be able to see my ads. I've also added in a little java animation in the center - scrolling up the latest offers from my sponsors. That looks kinda cool. I HAVE used one banner - but it's a nice vertical one. All of the text links are GIGANTIC!

GALLERY 2: http://www.classy-boobs.com/lesbian-love/gallery-2.html

Here, I'm plugging a different sponsor's paysite to the surfers out there. I've aligned the thumbs to the left, by playing around with some nested HTML tables. This is another god way to get a unique and exciting looking gallery going. Again, there's a good mix of text links and ad graphics. Speed is still important here. I've used plenty of my favourite 'magic words' here too. You'll see things like "ENTER", "FREE PREVIEW", and "MORE" - all things you can use to get the surfer off to a sponsor.

GALLERY 3: http://www.classy-boobs.com/lesbian-love/gallery-3.html

This is a demo of ANOTHER use for full page ads. If you find some that are a mix of text and graphics, or even smaller ones where you could put the thumbs to the SIDE of them - then you can use them to make a gallery. These would also work in a TGP2 situation. I've added the thumbs right inside the ad - a sure-fire way to get the surfer to LOOK at your sponsor's ads as well as the content.

That's all for now. In the next free site school - we'll get to the last link of the free site - the PIC PAGES. There's a lot we need to talk about with those puppies.

TOM ^"^

ICQ 12616560
Email tom@tomsnewbiebooster.com


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